Flex Manager

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Sales & Marketing Professional

Sales & Marketing Professional

Work Experience

07/2008 – Present Ravest (Utrecht), Self-employed

Ravest is a management consulting agency specialized in business strategies, applications and solutions. The strong knowledge is used for transforming business opportunities and strategies to efficient and fast execution campaigns. The expertise is on request used for brand positioning, commercial market introductions, business development, commercial change or improvement processes, marketing campaigns and promotions, rebranding processes, start-ups and funding processes.

The more than 15 years experiences is also used for recruitment of professionals as well as training and coaching of talented people. In this field Rob is working as independent recruiter and trainer coach.

The most important elements in building successful organizations are the recruitment, selection, development and retention of talented people. Rob’s expertise as in this field lies in the improving of recruitment activities via online. Through the effort of online recruitment channels we offer cost effective recruitment solutions

For the devolvement of talented people we have replaced traditional training methods trough interactive programs. The development of behaviour, skills and knowledge in our approach have better unity. We focus on individual competences in relationship with position requirements.

Recruitment & Training/Coaching projects:
Jenrick : Recruitment Senior Buyer, Account Manager, Training & Coaching sales force
Multi-Safe : Recruitment sales representative B2B and B2C, Competence development

Consultancy projects:
E-fiber : Business plan and funding process “Fiber to the home”
Jendrick : Branding, Business Development, Recruitment, Training & Coaching

Marketing and e-business projects:
Market introduction pink perfume, touch of pink e-marketing campaign
Branding, soul train Super Bowl campaign
Market introduction V70
Branding, interactive e-marketing tv non spot campaign Hertog ijs
Branding, interactive e-marketing narrow casting campaign
Positioning, Launching competence management tool, Interfocus Groep
B-LOX, Creates, advises, designs, implements e-business strategies for organizations
Multizipp, Implements e-business strategy – online insurances

09/2006 – 08/2008 Monster Worldwide

Monster Worldwide (NASDAQ Symbol: MNST) is the world leading provider of online careers and recruitment resources committed to connecting organisations with individuals. Monster Worldwide is being presented in 38 counties around the world.

For individuals thinking about a new job, new career, or a new direction, Monster helps you explore the possibilities and find the opportunities that are right for you.

For employers looking to recruit the most qualified candidates, Monster offers innovative technology and superior services to streamline your entire hiring process.

Sales Director Northern Europe

Responsibility:

Serve as VP Sales Northern Europe with 115 Million USD revenue and 42% managerial profit. Member of the Regional Senior Management Team.

Responsibility for all commercial activities in the Northern Region at Monster Worldwide: Benelux & Scandinavia. Leading the commercial department of 250 employees in 6 countries. Driving and increasing profitability, managing change in a 60%+ growing environment. Increase marketing and branding footprint of the Monster brand across the region. Delight our customers.

Key Achievements:

Restructuring the sales divisions and successful implementation of the Large Account Management Program of Miller Heiman for the field sales organisation;

Delivered 60% year over year sales growth in 2007 (YTD)

05/2002 – 08/2006 Tiscali SpA

Tiscali is the only independent European provider of broad and narrowband Internet services for the consumer as well as the business market. Tiscali exploits and manages a very advanced IP network. In 2005, Tiscali where holding 740 million euros of revenue and 8 million active users of which 1.7 million broadband customers. Tiscali is one of the largest ISP in Europe and was at that time represented in 4 major countries (IT, UK, NL, DE)

04/2004 – 08/2006
Managing Director Sales & Marketing

Responsibility:

Serve as Managing Director Sales & Marketing of 110 Million Euro Internet provider with an EBITA of 38 Million.

Reporting to the CEO of Tiscali SpA and member of the Senior Management of the Netherlands.

Full responsible for bottom line factor, including company vision, mid and long-rang strategic planning. Hold P&L and budget responsibilities. Direct all Sales and Marketing for all market segments (Consumer, Business and Wholesale Market). Redefine organizational structure, oversee major pricing and portfolio discussions and perform monthly financial evaluation of company results. Provide cross functional management; Business Development, Product Management, Marketing and Sales, Customer Care, Loyalty and Retention and oversight of 350 Employees.

Key Achievements:

* Restructuring of the consumers division what has resulted in a renewed approach of the marketing administration, resulting an enlargement of the revenue in 2005 of 18% and EBITA of 85%

* Returned the company to high profitability through strategic and efficient restructuring;

* Develop and introduced successful new products such as VOIP;

* Open new successful marketing channels and established strategic alliances.


05/2002 – 03/2004
Managing Director Business Market

Responsibility:

The developing and implementation of a consistent strategy for all product market combination directed on the penetration of the business and wholesale market.

Summarized overview:
* Direct a sales channel that effectively, focused and complete integrated is and that fast grows in as well volume, revenue as profit;

* Define of new possibilities and activities.

* Create and manage the business on senior management level;

* Responsibly for the necessary balance in the organization as also the commitment of each co-worker and the maximum motivation;

* Responsibly for the continuity, volume, revenue and margin;

* Professional management of the organization;

* Active contribution at the all entire strategy development.


Key Achievements:
* Wholesale Market, loss letting budget in 2002 bent in a positive result in 2003
* Promotion to Managing Director Sales & Marketing


11/2000 – 05/2002 KPNQwest (Bankrupt May 2002)

KPNQwest was a European provider of data services on the Internet Protocol (IP). The company was managing a very advanced fibre-optic network of 20,000 km. KPNQwest was one of the largest and leading business ISPs in Europe and was represented in 15 countries.

Director Benelux

Responsibility:

Directly reported to the Senior Vice President Global Trading & Asset Sales and overseeing a turnover of 70 Million Euros. Hold P&L and budget responsibilities. Develop, implement and adjust sales and marketing strategies for data services with a focus on building wholesale distribution channel for the top 500 area. Direct, coaching and monitoring sales and marketing managers, provide cross-functional.

Representing KPNQwest and managing the partnership with KPN the Netherlands and Belgium on senior management level.

Key Achievements:

* Obtain the volume, turnover and margin objective;
* Consistently developed strong sustainable relationships with VAR’ partners and executive decision makers of the Top 500 companies.




02/1998 – 08/2000 Dutchtone Group N.V. (Orange) (Den Haag)

Dutchtone Group N. V. a holding of Dutchtone, Casema, EuroNet Internet and Global One. Targeting the consumer and business market with complete solutions on the territory of internet, mobile- and fixed telecommunications. Dutchtone N.V. is a 100% subsidiary of Orange SA.

Manager Corporate Sales & Marketing

Responsibility:

Develop and implement business development, sales, marketing, and PR strategies to acquire new customers and retain existing accounts. Set company-wide marketing objectives and formulate plans to expand business. Identify opportunities for strategic alliances and partnerships that further business goals. Manage corporate collateral material, including brochure and Web re-design.

Key Achievements:

• Successful commercial market introduction in 2000
• Key member of management
• Fostered long-term relationships
• Introduced new methods for reporting, budget projections, and competitive sales analysis, forming the basis for sales training;
• Within 3 year after foundation the business unit holds a prominent position in the market. In competition with the established order Dutchtone where selected by the Dutch government as the preferred supplier for internet, fixed and mobile services to value of 600 million guilders.




Education

2009 Communications for Excellence, How Company
2007 Large Account Management Program, Miller Heiman
2006 – present Master of Business Administration (MBA), London Business School
2005 Financial Management, ICM
2004 Accountability of Management, Van Ede & Partners
1999 - 2000 Leadership Skills, Boertien en partners
1997 Business Planning & Strategic Marketing , Sigma Management Development Ltd
1996 Effective Management, Bax, Nyst en Zwartkruis
1990 - 1995 Marketing Nima-A and Nima-B, ISW
1990 Management & logistic, Royal Dutch Navy
1988 - 1989 Industrial Marketing & Sales, ISW
1983 - 1988 College of Advanced Technology (HTS-E)
Royal Netherlands Naval College (Koninklijk Instituut voor de Marine) (KIM)


Skills

Core Competences:

Visionary Leadership
Strategic Business Planning
General Management
Change Management
Sales & Marketing
P&L Management
Market Identification
Mentoring and Coaching
Accomplished Spokesperson


Languages

Languages:
Dutch : Native language
English : Good
German : Good


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