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Mobile Strategy consultant a.i.

Werkervaring interimmanager

Clients:
• Aegon Nederland N.V. - Interim Mobile Channel Manager (1 year)
◦ Defining the mobile strategy for Aegon (iOS & Android)
◦ Part of the scrum team as product owner
◦ Defining roadmap and userstories
◦ Preparing the mobile marketing launch of the Aegon Bank app
◦ Advising Aegon on organizing their mobile development efforts

• Air France KLM (5 months)
◦ Coaching KLM’s mobile marketing and product managers to define a sustainable mobile strategy for their future efforts
◦ Developing a model for applying product management and marketing to KLM's customer journey cycle.
◦ Helping with defining requirements for KLM's app on iOS and Android

• Allegro (1 month)
◦ Extensive competitor analysis of Markplaats.nl for Allegro’s business
◦ Advising on different business models in the online classifieds world


January 2013 – present

Company: Beebump, Rotterdam, The Netherlands
Position: Founder & Product Director
Responsibilities:
• Leading the launch and development of a location based service for iOS and Android named beebump. With beebump you announce yourself to your friends before you arrive.


January 2011 – December 2011

Company: Layar, Amsterdam, The Netherlands
Position: Augmented Reality Strategist
Responsibilities:
• Fostering relationships with agencies, brands, publishers and developers and create a thriving eco-system around augmented reality in Europe and Asia.


January 2008 – December 2010

Company: Nimbuzz, Capelle a/d IJssel, The Netherlands
Position: VP Monetization & Product manager Nimbuzz
Responsibilities:
• Leading the development for several platforms:
◦ iOS, Android, Symbian S60, S40, Blackberry, Bada and Windows Mobile
◦ Windows and MacOSX
• Results:
◦ Growth from 245,000 to 40 million registered users in total
◦ 130,000 new signups per day and 6 million active users per month
◦ Revenue generating services: first year 1 mln euro’s (2010)


April 2006 – December 2007

Company: Microsoft, Schiphol-Rijk, The Netherlands
Position: Product manager Hotmail & Windows Live Mobile
Responsibilities:
• Windows Live Hotmail: managed a growth of 5.6 to 6.8 mln UU
(Managed the first launch of Windows Live Hotmail in the world)
• Windows Live Mobile:
MSN.nl and Windows Live services on Mobile
(Symbian S60 and Windows Mobile 6.0 apps)


February 2004 – March 2006

Company: Trader Classified Media NV, The Netherlands & France
Position: Product manager
Responsibilities:
• Manager and P&L responsible for Boten.nl
• Manager of Trader.com holiday house online classified project
• Member of the international team “global classified community”

Juli 2000 – February 2004

Position: Freelance media consultant
Clients:
• SBS Broadcasting & Endemol, Mentos and ID&T Sensation 2003

September 2000 – december 2001

Company: De Breed & Partners Holding BV (Incubator), Breda, The Netherlands
Position: Manager ECRider.nl
Responsibilities:
• Manager for ECRider.nl

Februari 1999 - juni 2000

Company: CCI (Website- and CMS-developer), Breda, the Netherlands
Position: Consultant
Responsibilities:
• Sales, consultancy and project management website development

Opleiding interimmanager

HEAO Commerciele Economie, Avans Hogeschool te Breda

Consultancy interimmanagement a.i. kerncompetenties

Product Manager Mobiel, Mobile Channel Manager, Product Owner Mobile, Mobile apps expert

Talenkennis interimmanager

Nederlands, Engels

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